Associate – Media Outreach, Communications

Associate – Media Outreach, Communications

WRI - World Resources Institute

New Delhi, India

Position Overview:

The Communications Associate - Media Outreach is a key member of WRI India, working closely with the communications team in India and Washington DC. The role involves developing and managing media relations through regular outreach activities, and by facilitating the coverage of WRI India updates, activities, events, position and viewpoints. The candidate is expected to be social media savvy and should be able to use social media to enhance the outreach of the communication.

Responsibilities:

  • The candidate will be responsible for liaising with the Indian and international news media – print, electronic and online media. The primary role entails:
  • Identifying key messages from each of the event and publication of WRI India and packaging and pitching stories to various media outlets
  • Liaising regularly with the mainstream English news media outlets to promote WRI India’s mission, values and programs effectively.
  • Writing and issuing press releases, statements, communiques and ‘reactives’ as required, in addition to ideating, facilitating and editing op-eds for external publication
  • Offering media intelligence to the program teams and mapping the media opportunities to showcase WRI India’s programmatic work in the mainstream media
  • Liaising with regional and language news media, in Delhi as well as the states and regions where WRI India is active.
  • Coordinating with the digital communications team to ensure that WRI India news coverage is promptly and systematically shared on the organization’s social media platforms, websites and in any newsletters, recap mailers or staff updates.
  • Creating and maintaining a database of international, national, regional and language (where WRI India is active) journalists, with clear and updated information on their beats, areas of interest, work location and contact details.
  • Aim at building the profile of WRI India staff as experts. Aim to regularly place WRI India mentions/quotes in news stories pertaining to our areas of interest.
  • At events, participate actively in media interaction, ensure that press kits are assembled and distributed smoothly and actively discuss possible story pitches with journalists.

Qualifications:

  • Master’s degree in journalism, communications, social or environmental studies, or English language or literature preferred.
  • Minimum 7-8 years of full time experience working in any of the following:
  • Reporter/Correspondent in print, electronic or online media with experience in covering a beat
  • Sub-editor in print or online media
  • Media communicator in the social sector or an environmental organization
  • Stay updated on policy, political and social developments through regular news scan and analysis.

Required Competencies:

  • Excellent writing and editing skills in English.
  • A journalism background with considerable newsroom experience with an outstanding ability to network
  • Excellent organizational skills, attention to details, ability to manage multiple tasks across different teams, and take the initiative.
  • Proficiency in an additional Indian language would be an added benefit.
  • Strong organizational skills, attention to detail, ability to manage multiple tasks across different teams, and take the initiative.
  • Ability to build and maintain productive relationships internally and externally.
  • Ability to self-manage and meet deadlines.
  • Enthusiasm, flexibility, technical curiosity, and willingness to learn.

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© EuroJobsites 2019

EuroJobsites is a UK registered company number: 4694396 VAT number: GB 880 9055 04

Registered address: EuroJobsites Ltd, Unit 8, Kingsmill Business Park, Kingston Upon Thames, London, KT1 3GZ, United Kingdom

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