Manager, Communications

Manager, Communications

Room to Read

New Delhi, India

The Communications Manager will lead internal and external communication, outreach and donor engagement of Room to Read India. S/He will be part of the Country Management Team and will report to the Country Director. The incumbent will work in close coordination with the Program (LP and GEP) and the Program Operations Team. For Donor engagement s/he will work in close coordination with the Development team based in Mumbai. The incumbent will also closely coordinate with the Global Marketing and Donor Communications Team. A Communications Associate will report to the Communications Manager.

Duties & Responsibilities:

  • Develop an India specific communications strategy that takes into account all stakeholders (Government, donors, non-profits in development space, and academics) and long-term objectives of the organization’s strategic plan.
  • Lead the development of well-designed content and materials for external outreach and policy advocacy. These materials, with information from India as well as global RtR programs, may include print, multimedia, web and social media etc as needed. Materials may be new for the Indian environment or contextualized from global materials. Coordinate with global marketing and donor communications teams to ensure highest quality standards of all materials before distribution.
  • Develop a thorough understanding of Room to Read programs, achievements and comparative advantage.
  • Develop an India-specific press plan that aligns with global standards. Ensure targeted press placements and speaking engagements for senior leadership to broaden exposure and pipeline development. Engage with pro bono PR partners as needed.
  • Work closely with program directors to ensure media presence and visibility of Room to Read events and achievements. Guide and advice on press releases at the country or state level.
  • Act as a spokesperson of RtR programs with local and international media. Develop and maintain strong media contacts and networks.
  • In collaboration with Program and Operation Directors, develop a common agreement on the messaging of program achievements, outcomes and assessment results that can be shared externally.
  • Work with country management team and business development colleagues to develop strategic partnerships with other organizations that can provide broader exposure to Room to Read’s brand – e.g. television and radio stations, corporate collectives. Assist in identifying and developing application for awards like Great Place to Work etc that enhance the visibility of the organization.
  • Partner with business development colleagues on cause-marketing partnerships and partner on pitches and promotional materials.
  • Improve quality of donor reports, especially photographs and case studies. Coordinate and track timely submission of all donor reports.
  • Work with global site visit team to develop contextual guidance for donors on school visits addressing issues of child protection, dressing, social norms, and photography.
  • Work with program operations team to manage development of a SOP on donor visits for Room to Read staff, including communication and coordination protocols and checklists.
  • Manage training of program staff involved in donor visits; key messages, articulation of results, response to queries, non-verbal communication etc.
  • Help develop creative and impactful employment engagement opportunities that appeal to donors, donor employees and can align with and enhance program activities.
  • Conceptualize and lead internal communications of the organization. Ensure organizational initiatives and projects are successfully communicated to employees and stakeholders. Ensure internal communications messages are consistent with external communications and across all mediums and different departments of the organization.
  • Handle the internal communication response to crisis situations which affect organizational perception and reputation.
  • Manage the communications budget of the organization; planning and budgeting, cash forecast, expenditure tracking.

Qualifications:

  • The candidate must have at least 10 years of experience in communications with a minimum of 2 years in a senior strategic role. Experience in the development projects will be an advantage.
  • Strong media network and press connections are necessary.
  • Post-graduation in a related field (Journalism, Mass communication, International Relations, Marketing etc) is essential.
  • Apart from the above the candidate must possess the following skills:
    • Writing skills: The candidate need excellent writing, editing and proofreading skills as well as the journalistic ability to source stories to be presented both at national and international forums.
    • Speaking skills: The candidate also need strong speaking skills as s/he likely to be called on to give presentations to external bodies and to the staff. The communications managers need sensitivity to an organisation’s goals and values and the ability to relay them to employees and external stakeholders.
    • Interpersonal skills: the candidate should have good interpersonal and relationship-building skills in order to work effectively with different departments and levels of staff, from field staff to senior executives.
    • Creative skills: The candidate should have the creative ability to think of innovative means of communication and outreach. S/he will need to ensure that all outreach materials developed are creative and impactful.
    • Digital skills: Familiarity with information technology, especially digital and video means of communication, is essential.

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© EuroJobsites 2021

EuroJobsites is a registered company number: 4694396 VAT number: GB 880 9055 04

Registered address: EuroJobsites Ltd, Unit 8, Kingsmill Business Park, Kingston Upon Thames, London, KT1 3GZ, United Kingdom

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